1943 image of 1939 Cliff May residence, Riviera Ranch: http://tinyurl.com/k2axf4c from An American Vernacular, Cliff May’s Ranch Homes, by Ed Fitzgerald
“The contemporary Ranch Style originated in 1930s California amidst a design atmosphere that embraced the International Style championed by European architects… It was in this environment that the work of designers like Cliff Mayexcelled.May, a self-taught San Diego architect, is credited as the foremost pioneer of the modern Ranch Style…”
“The suburban Ranch Style homes that grew so popular in the three decadesfollowing the Second World War originated in pre-war west Los Angeles with theconstruction of May’s Riviera Ranch development in 1939.”
“…May’s ranch house designs were widely adopted and mass produced. May’sranch design sold almost 15,000 plans, making up the entire neighborhoods of LongBeach and Anaheim…”
Learn about Cliff May designed homes by downloading: https://www.scribd.com/document/16184012/AN-AMERICAN-VERNACULAR-Cliff-May-s-Ranch-Homes .
In an unrelated topic, the term “suburban ranch” appeared in a southern California newspaper: “…On Sunday they attended the eighty-first birthday anniversary celebration held in honor of Mr. Cahill’s uncle, Ed Stiles. The celebration was held at the suburban ranch home of the Stiles’ two miles east of San Bernardino. Mr. Stiles, who is still active for one of his age, drove the first 20-muleteam hauling borax out of Death Valley, in 1882, ’83 and ’84. He is truly one of the pioneers of the district…”
San Bernardino Sun, April 5, 1939 https://cdnc.ucr.edu/cgi-bin/cdnc?a=d&d=SBS19390405.1.23 .